Have you ever heard of the quote āItās better to ask for forgiveness than it is to ask for permission?ā Well, I really like this phrase. In fact, it should be written on your bedroom wall, especially if you want to make it in the corporate world. Yeah, on your bedroom wallā¦. or anywhere else … Continue reading Courage in the Corporate World: Do or Die?
Author: Jasper Fortuin
STRATEGY | MARKETING | MESSAGING | MENTORING | TECH | TRANSFORMING TEAMS AND PROFESSIONALS INTO AN AUTONOMOUS & CONTINUOUS LEARNING CULTURE š šŖ š¤
It was on a sunny Saturday morning in August when I came across the fascinating story about the dramatic collapse of energy giant Enron. The story was not new for me; Iād read a book about it, watched an incredible documentary, and read more than a dozen articles, all portraying the same dark picture. It … Continue reading Is full accountability possible without any form of psychological safety?
Have you ever tried to come up with a business plan for a new product, service or enterprise? Ever thought about disrupting the market with a new or improved product or service? Even if youāre 100% convinced on your ability in understanding customer needs, itās pretty difficult to predict success, isnāt it? Outcomes of traditional … Continue reading The most powerful human ability to predict business success is imaginationļæ¼
With so much data coming in from all sides, almost every serious company is probably utilising this valuable trove to improve their products and services. Having user-, transaction- or even behaviour data is so much more powerful than any of the qualitative or quantitative surveys which large corporates have heavily relied upon for decades. In … Continue reading Innovation in the data age: still nothing wrong with the simplicity of āone size fits allā
Itās probably very hard to find a person on this planet who would reject a (financial) bonus. Getting the recognition for oneās hard work in a monetary form is very welcoming for most of us. However, it could also bring out the worst in us. The financial crisis of 2008 taught us a lot about … Continue reading A great culture will really fire up your employees, not incentives
Iām the first person to advocate romanticising perfection. Largely due to the Covid-19 restrictions, Iāve recently picked up on my serious cooking again. One of my newest evergreen recipes is a mouth-watering bouillabaisse. It all starts with an early morning visit to the nearby fish market, where I buy various kinds of fish; Iāve recently … Continue reading Great is the enemy of good (sometimes)
Iāve led a couple of multimillion-dollar projects during my long and comprehensive career. Iāve drafted a huge collaboration between Royal Dutch KPN, my present employer, and the Swedish streaming music service Spotify. Four years ago, I was the initiator of a big new business project, which eventually was launched a while back. Being āin chargeā … Continue reading Culture first, then strategy
It was a grey Tuesday evening, somewhere in 2016 when I was travelling back home after a long and exhausting day at the office. Somewhere in the midst of a cold winter, I was working as a Proposition/Innovation Manager, responsible for the long-term roadmap of our tv propositions and Mondayās and Tuesdayās were always extremely … Continue reading Why āFocus Managementā matters more than āTime Managementā